Posts Tagged ‘web’
Callout.
Posted on: January 28, 2009
- In: web
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A few weeks ago I discovered one of the videos R/GA created for their textual harrasment campaign and absolutely loved it.
This week I discovered the campaigns website, ThatsNotCool and it is equally as entertaining and awesome. I really hope the target demographic doesn’t find this site as hilarious and ineffective as I do becauuse youngins should really stop sending naked pictures of themselves. Not sure how they’re supporting this site and drive traffic, but I checked all the free web analytics sites I know and none of them even register thatsnotcool.com. Anyone out there know what other efforts are going into this campaign?
Favorites
Posted on: September 11, 2008
- In: web
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My favorites from TechCrunch50 2008:
OtherInbox– the only beta I signed up for on day one. Great concept, super useful.
Tonchidot– by far the best presentation “Join us’ sometimes the language barrier plays in your favor. Watch the video of their presentation- its awesome…product seems pretty sweet too.
Swype– I remember Kevin Rose mentioning this on an episode of Diggnation (or maybe I’m making that up). Coolest application, I want it and I want it now.
If I was a musicain I would want BoJam. Open source music in an online wiki.
Atmosphir is one of the cooler concepts and a really original concept.
This is like a high tech Clueless closet- Closet Couture although I’m not sure I would actually use it.
Unfortunately, I missed a lot of the presentations due to streaming this at work and actually having work to do instead of devoting my full attention to the ustream.
Start-ups.
Posted on: September 8, 2008
- In: web
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Today is the first day of teh TechChrunch50 Conference 2008. Its the place where up and coming start-up companies have a chance to launch their companies in front of the industry superstars in Silicon Valley’s tech industry. TechChrunch is giving 50 small companies the opportunity to present and demo their web company to some of the biggest venture capitalist.
As I’ll be at work in San Diego, I’m just going to have to sneak in some UStream Coverage of the event.
Thankfully I finished Sarah Lacy’s Once You’re Lucky, Twice You’re Good over the weekend so I’ll recognize the industries most influential and understand how VC works.
Unplug.
Posted on: September 5, 2008
- In: web
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I love this site by MeetUp.com. It allows helps you initiate an intervention for your web obsessed friends.
Tested.
Posted on: September 4, 2008
- In: web
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I spent yesterday afternoon testing out Chrome and have started my brief review. If you are currently working off of Firefox the differences are subtle; if you’re still on IE then it’ll be a big update for you.
What I like:
1) Pop-up blocker lets you easily retrieve pop-ups without having to go into your settings to allow pop-ups for the page and then reload.
2) Start screen is a snapshot of my most frequently visited pages, which I love!
3) Streamlined look condensed tool bar with the same bookmarking feature of Firefox.
4) Search Bar is really similar to the Firefox Awesome bar which is one of my favorite features of Firefox.
What still needs to be improved:
Update.
Posted on: September 2, 2008
- In: web
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Fight.
Posted on: September 2, 2008
Cable is one of the niche media that will have to fight hard or work in conjunction with digital to win advertising spend. There are many obstacles for cable to overcome – most channels lack local programming; there is no local news to anchor a channel to a town like broadcast; they don’t have frequently visited websites; users have to pay for the service; and the cost to create a TV spot is prohibitive to many smaller advertisers.
While cable provides more affordable access then newsprint or broadcast and reaches niche audiences, web does both of those better. Web is currently killing print, but I think cable is next.
To stay alive cable will have to fight for their spot in the media mix but check out thse four that have already started.
Waste.
Posted on: August 29, 2008
- In: reps | web
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Usually I don’t care if you waste my time at work. My time card needs billable hours and as a media planner, your usually wasting my time while buying me drinks and lunch. So thanks.
But I do care if you’re wasting my time when I’m trying to actually work. Like when its the Friday before a holiday weekend and I’m trying to make it a half day and yet 15 minutes before there’s a client meeting, you’re trying to figure out what you’re selling.
Its not my fault that you don’t understand what all this “internet language” means. If your job is to sell ad space on a website, then please take a couple hours and get up to speed on why I might be interested on how many unique visitors come to your site.
Calling me “honey,” “sweetheart,” and “angel” do not help. Ever.
If you really have our competitor ready to sign on the dotted line for the category exclusive ad space you’re offering us, then by all means don’t let my thorough evaluation get in the way of you wasting our competitor’s ad budget.
Oh and when I send you a list of questions giving your “tech guy” a shot at deciphering this crazy language I speak, then do no call me back on a conference call and offer to “walk me through a couple of the answers.” I said email them back to me because I want your answers in writing. I don’t trust you and I want to use that email in against you in the future.
One last thing, if you’re pitching me an e-blast program utilizing your email Read the rest of this entry »
Flashturbation.
Posted on: July 5, 2008
- In: web
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Probably my favorite web word.
I hate sites in flash. 99% of the time, the flash was a pointless design that adds no value to the site and only makes the SEO more difficult. What was so cool a few years ago is now just annoying and unnecessary.
So which web trends that are hot right now will fizzle our and become the ultimate sign of a dated website in a few years ?
My vote is widgets. So few are done well and yet everyone has created a widget. It’s the cool web design feature that really lacks proper function (just as flash was).
Thoughts?
ErinIs... 