ErinIs…

Posts Tagged ‘fail

Endless.

Posted on: June 22, 2009

Outdoor is just not as creative as it should be. Very few brands take advantage the possibilities of outdoor which is why I appreciate the out of the box thinking on this campaign by Agency V out of Paris, France. But it falls short in execution.

Polo Match. An endless list of equipment.

Polo Match. An endless list of equipment.

What do you think? I don’t want to skew your opinion so I’ll let you know my thoughts after the jump…

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Fact.

Posted on: January 21, 2009

While watching the inaguration on CNN from the ever so comfy beds at Encore at Wynn in Vegas (plush amazing beds), I was uber disappointed in the graphis department of CNN. Did anyone else notice the Facts being posted on screen? Who wrote them? Why did they even bother to waste screen space with such astounding facts like:

Fact: Legendary soul singer Aretha Franklin is performing “My Country Tis of Thee”
(This was displayed as the Aretha Franklin is on screen singing the song)

They also include now, “now, next, later” graphics with such riveting announcements as
Now: Presidential Inauguration
Next: Vice President Sworn
Later: President

In addition to being incredibly vauge and obvious, they were pretty much just a waste of space on the screen. CNN can make holograms and crazy election maps but they can’t even get make simple graphics relevant.

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Google.

Posted on: July 25, 2008

Google is trying to take away one of my jobs, Traditional Media Planning/Buying, with the launch of their new products radio, TV and print buying features.

I gave them a fair shot and set about to test their research, planning, placing and buying capabilities. Here’s the good, the bad and the reason I still have a job.

Lots of media stuff to follow…

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