ErinIs…

Posts Tagged ‘direct mail

Junk.

Posted on: August 12, 2008

As an advertiser I’m not sure if THIS makes me sad because clearly direct mail is an ineffective advertising media or happy because at least it’ll keep top of mind!

I toss out junk direct mail that is irrelevant to me, but actually do read/use the pieces directed at me, not just sent to everyone in the city.