ErinIs…

Bing.

Posted on: June 9, 2009

I am totally impressed with Bing, Microsoft’s attempt to get back into the search game, and its not just because of the plethora of results of my vanity search – I finally beat out the Erin Norton who makes jewelry.

Bing’s spin is that its a “Decision Engine” so they’ve organized and categorized the results to help you make decisions. I highly recommend testing out an image search (limitless scroll bar!), a restaurant search (check out the left hand options!) and a travel search (they graph out ticket prices!). For some more capabilities check out this video –

However, I’m really very disappointed by the display ads. These are just crap – so far I’ve only seen them on tech heavy/early adopter web sites – show me some flights to SFO, comparison shopping a new tech gadget an image search for some nerdy movie if you’re going with the early adopters.

Creepy guy in mirror,  woman giving me evil eye surrounded by photos and crappy stock “I can do it” photo = what is this ad for again? Erectile dysfunction? Anti-depressants? It’s so generic, no defined personality and totally lame.

bing 300x250b bing 300x250c bing 300x250d bing 300x250e

I highly recommend reading more about this article from ReadWriteWeb – Search 2.0 vs. Traditional Search.

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