Posted by: Cali on: May 31, 2009
Times are tough within the ad industry, not just for us agency folks vendors and reps are killing for a buy right now. Reps have started calling weekly to check in for updates and whoring out their rates just for a tiny bit of cash flow.
CBS Outdoor in England has taken a different approach to the [...]
Posted by: Cali on: February 27, 2009
I saw this spot mixed in with the usual education connection, proactive and strip tease workout spots that make up the commerical breaks on MTV in the morning. My immediate reaction was – oy someone in traffic fucked up putting an intelligent and witty spot about something important in the world [...]
Posted by: Cali on: January 23, 2009
Cannes Lions Festival is putting some good back into the world with the next round of submissions.
Find out more here.
Posted by: Cali on: January 6, 2009
AllState (whose commercials and spokesperson I love) is also doing some fabulous recession advertising. Their messaging is right on- “Its back to basics.”
AllState is able to utilize the fact that they started during the depression and speak to the fact they’ve survived all the recessions since then. Heck they even throw in their tagline and [...]
Posted by: Cali on: January 6, 2009
There are currently two advertisers getting it right in these rough economic times. Their messaging is on target, tone is full of empathy and their imagery soothing and familiar.
First is Walmart. Internationally hated, evil, souless Walmart is coming out with some phenonminal messaging that makes this Nordstom girl actually appreciate the mega store. They’ve emphasized [...]
Posted by: Cali on: December 17, 2008
Brilliant slideshow of random facts.
Posted by: Cali on: December 11, 2008
I love these print ads for Mercedes touting their brake system.
Posted by: Cali on: November 21, 2008
Awesome.
Without a doubt this is the best Recession themed spot ever created from Morgans Hotel Group.
Walmart has been doing well with their newest campaign aimed at families looking to save money during the recession (resulting in an increase in their Q4 profits). But not quite the same as FTR.
Posted by: Cali on: October 11, 2008
I just stumbled on these two ambient campaigns via Ads of the World and I think they’re both brilliant because of their simplicity and straightforward approach.
First is a campaign for Hogar de Cristo which helps the extremely poor in Ecuador. Simple and insightful campaign that definitely gets the point across.
Click on it for a better view.
The [...]
