Posted by: Cali on: June 4, 2009
BooneOakley also launched a new site this week that’s causing some buzz as its completely in YouTube.
They utilize YouTube’s ability to have clickable portions within videos to create the buttons that take you to different “pages”. Very much like Modernista’s unwebsite (that Skittles later copied) and in keeping [...]
Posted by: Cali on: May 27, 2009
Too good not to share – via Renegade Agency Confessional
I can’t remember what life was like before YouTube.
Posted by: Cali on: April 27, 2009
This is taking billboards to a whole new level.
Audi told BMW it was their move and Santa Monica BMW took that challenge with a bigger more badass billboard across the street. Genius!
Juggernaut Advertising is the agency responsible for the bold move from Santa Monica BMW.
I applaud them for not only being creative and snarky but aware [...]
Posted by: Cali on: April 14, 2009
On the new bsuiness squad I think a lot about my dream accounts to land. Some are on the list because I absolutely love the products, some are on there because I geniuely think they’d be fun, some purely for the challenge, some because I think there are so many creative and innovative ways to [...]
Posted by: Cali on: March 24, 2009
Slammed. Overwhelmed. Overworked.
Take your pick. I know that’s no excuse to abandon my blog, but I’ve barely seen my apartment let alone my friends. I just haven’t had time to post anything new.
I do have a ridicuoulous back log of half thought out posts waiting in my drafts folder, so when I have time I’ll [...]
Posted by: Cali on: February 1, 2009
It’s Super Bowl Sunday! WOOOHOOO.
For those of us with teams not in the super bowl (it was rebuilding year for the Raiders) who have a love for advertising, its really all about the commercials. According to the twitterverse NBC sold 69 30 spots this year, raking in $206 million. Which agencies sold a superbowl [...]
Posted by: Cali on: January 23, 2009
Cannes Lions Festival is putting some good back into the world with the next round of submissions.
Find out more here.
Posted by: Cali on: January 13, 2009
I’m having a hell week.
- 1 RFP due Friday
- 1 New RFP to start
- 2 Full Web evaluations due Thursday (and I just found out about them today)
- All media invoices due to clients by the 15th (that I haven’t had time to touch)
- PURLs training to be done by Thursday
- Plus all my other [...]
Posted by: Cali on: December 18, 2008
Tis the season for agency’s to create useless sites, games and videos. Here are a collection of my favorites thus far this season.
Apptera created their Holiday Card 08 which ties in mobile with the online. Annoyingly you have to go online, then receive a call, go back online after receiving a text, then have to call in again. At [...]